for those RE.INVENTORS who are still putting their pricelists together, from Nudge to nobesity II: Menu positions influence food orders:
One may seek answers from two kinds of sources— the “how to” literature on menu design, and the psycho- logical literature on position effects. Familiar position effects such as primacy and recency refer to stimuli pre- sented sequentially, and their dependent variable is not usually choice. But the effect called “edge avoidance” (Rubinstein, Tversky & Heller, 1986), “centrality prefer- ences” (Shaw et al., 2000), “middle bias” (e.g., Attali & Bar-Hillel, 2003), or “center-stage effect” (Valenzuela & Raghubir, 2009) refers to choice from among simultane- ously presented options—and the various names indicate the typical findings: “People choosing from an array of identical options reliably prefer the middle ones” (Chris- tenfeld, 1995). When items are not identical, the effect’s manifestation is that when options are presented in the middle of an array they are chosen more often than when they are presented on its edges.
We’ve finalized the schedule for the workshop:
Day 1
9am – How to stand out in an overcrowded market.
Tea break
How to network with the venue coordinators, what venues expect from photographers
Tips and tricks of the game, shortcuts to success.
Lunch
Guided photoshoot
Day 2
9am – blogs/portfolio/website/pricelists – marketing and branding
Tea break
The day after – Dealing with clients/admin
Lunch
Inspiration – where, when and how.
Tea break
Social media networking – 30 minute session where we set up referral networks
The big picture – we’re going to watch a short flick
If you’re getting married in Port Elizabeth and surrounds, Pieter is the man. Subtle, contemplative portraits that hint at dynamic tension.
It is that time of the year again. RE.INVENT II, the same photographic goodness and info from two photographers who have taken wedding photography, given it a good shake and developed unique styles of photography that have seen them shooting weddings throughout southern Africa. It is a glimpse into how they work, how they see, what they look for, and how they developed their very unique styles, but this time we have beefed it up with some serious marketing and branding information.
Unmissable. You will leave the workshop with the skills to be able to walk into any venue, identify amazing locations, be able to manage whatever light is being thrown at you and create a masterpiece.
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It has been a real pleasure watching Hannes (RE.INVENT I) go from 0-100 in 60 sec over the last six months. Congrats, we love the new look and the new attitude.
Spotted this one from the super talented Jeanette Verster (RE.INVENT I) – check out some other serious footage from the day on her blog.
